AN INTRODUCTION TO ADVERTISING

Every day when we watch TV or read the newspaper, we come across advertisements. Advertising is mass media content intended to persuade audiences of readers, viewers or listeners to take action on products, services and ideas. In short, the main reason for advertising is to PERSUADE the public to BUY a certain product.

Here is an introduction about the different aspects we are going to explore later in this unit.

01. intro advertising from aszar